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Walt Disney Records, Taylor Guitars, and GC Team Up for ‘Acoustic Plays’ Sweepstakes

Christian Wissmuller by Christian Wissmuller
November 3, 2020
in Supplier Scene
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Walt Disney Records, Taylor Guitars and Guitar Center have joined forces to kick off one incredible sweepstakes celebrating many of the classic Disney songs performed acoustically by a variety of artists. Disney fans and music lovers can enter two win an array of incredible prizes including guitars from Taylor Guitars, guitar lessons for a year from Guitar Center and a full Disney Vinyl collection.

Disney is known for its incredible catalogue of iconic songs, impacting pop culture around the globe. Walt Disney Records is now reimagining many of these songs acoustically performed and recorded by various artists including one of Los Angeles’ most sought-after musicians, Molly Miller who put her spin on “Chim Chim Cher-ee” (Mary Poppins), “Rainbow Connection” (The Muppets) and “The Bare Necessities” (The Jungle Book).

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“It’s an honor to team up with Taylor Guitars, Molly Miller, and Guitar Center,” said Rob Souriall, VP of Global Partnership Marketing at Disney Music Group.  “We have the premiere acoustic guitar manufacturer, a gifted and talented guitar player contributing three gorgeous performances of classic Disney repertoire, and the leading musical instrument retailer and lesson provider in the US to introduce our Disney Guitar playlist to the world.”

“It was a joy developing the arrangements for these classic Disney songs – and then bringing them to life on my Taylor guitar,” said Miller. “I marinated for many days on these songs from my childhood, and tried to bring out the unique characters and stories that they represent. This project made me reflect on myself as a seven-year old, who had a Disney costume in the closet and a powerful desire to become a professional musician, and appreciate that sometimes dreams do come true.”

One grand prizewinner of the new sweepstakes will win some amazing prizes including an AD17e Blacktop Taylor Guitar, a Disney Vinyl Collection and $100 Guitar Center Gift Card. Two runner-up winners will receive a Disney-branded Taylor GS Mini guitar, a Disney Vinyl Collection and two months of Guitar Center guitar lessons.

“We’re so excited to team up with Disney and Guitar Center on this effort,” said Tim Godwin, Director of Entertainment Relations at Taylor Guitars. “These songs are so iconic. It’s wonderful to be able to experience them in a new way from such talented artists through acoustic instruments. We’re also thrilled to be giving away three premium guitars, including two exclusive Disney signature models!”

“This release features some of the most unique musical voice interpretations of iconic Disney songs which have had an impact on generations worldwide, in a fresh, new way while also highlighting the beautiful tone of the acoustic guitar,” said Brad Johnson, Director of Merchandising, Acoustic Instruments and Guitar Accessories at Guitar Center “Given the increased interest we’ve seen in learning to play the guitar, Guitar Center is happy to collaborate with Disney and Taylor Guitars to support this effort, including by providing a platform for music education through our lessons program.”

The sweepstakes kicked off October 2 and will run through November 21. For more information please visit the sweepstakes page.

Tags: Taylor Guitars
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