Music & Arts (M&A) announces that, after four decades of serving pro players and beginners alike, sister brand Woodwind & Brasswind (WWBW) is joining M&A. The two organizations – both part of the Guitar Center family of brands, and both leaders in serving the band & orchestra markets nationwide – will now be operating solely as Music & Arts, offering an enhanced musical experience for educators and musicians across the country.WWBW has served as a robust and reliable ecommerce platform, and their loyal customers will now experience a more seamless integration between the ecommerce and in-store retail experiences, along with lessons services, personalized assistance from a knowledgeable sales team, the nation’s largest band and orchestra repair network, and unlimited educational content geared toward musicians of all levels. Additionally, WWBW customers new to M&A are now able to complete transactions online and pick up (or return) their purchases at any of M&A’s 250+ retail locations. And as WWBW joins M&A, the customer service call center will consolidate, offering even more expertise and availability than before. Existing WWBW customers will be encouraged to migrate to musicarts.com with personalized assistance and incentives to help aid in the transition.
Jeff Gottlieb, President of Music & Arts, states, “Our goal is to create a more unified customer experience, and the time is right to combine the brands and offer the same benefits to WWBW customers that Music & Arts customers have enjoyed for years, such as our physical retail locations, lessons program, in-store hands-on experiences and events, and our repair network. Woodwind & Brasswind has been working alongside Music & Arts for 17 years. With our combined expertise and resources, we know we can create a harmonious new future that allows musicians and educators to access the products, resources, and support that they need.”
To learn more about Music & Arts, visit https://www.musicarts.com/.
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