La Bella Strings Unveils New Logo and Packaging
La Bella Strings has unveiled their new logo and packaging at NAMM 2019. Richard Cocco Jr., president of E. & O. Mari, Inc. / La Bella said of the news,…
Pearl Rolls Out New Ranges
Pearl Drums unveiled a raft of new products at this year’s NAMM, led by its new Masters Maple/Gum Series Drums. Available in Hand-Rubbed Satin Natural Maple (#189) Black Diamond Pearl (#421,)…
New Blood From Old Blood
US effects maker Old Blood Noise Endeavors, distributed by ADG in Europe, has joined forces with the US-based band Datachoir to come up with the Rêver – a mix of reverb,…
Washburn Launches Bella-Tono Acoustic Range
Washburn has launched a new range of low to medium-end acoustic guitars – the Bella Tono series. The flagship offering is the Allure SC56S, which features the new “Studio” body size,…
Apogee Launches Powerful New USB Mic
Apogee Electronics and UK distributor Sound Technology is launching HypeMiC, a premium USB microphone promising studio-quality analogue compression. HypeMiC offers three settings of compression to use on vocals, voice-overs, instruments,…
Gibson’s NAMM Jam – Legends & New Icons
It may be too soon to make a definitive call, but it sure seems like Gibson is reborn – and in the best ways possible. Thursday evening’s event at The…
Hal Leonard Adds New Products to MI Distribution
Hal Leonard has added products from three more exciting companies to their growing lineup: PortaStand stands and accessories, Band Industries Roadie tuners, and Sheetminder music arrangement products. The announcement came…
Ed Sheeran Partners with Lowden Guitars for New Acoustic Guitar Line
Singer-songwriter Ed Sheeran surprised guests at a private event held Wednesday evening in Anaheim, California to announce the launch of his new range of guitars, Sheeran by Lowden. This new…
Yamaha Announces New Brand Promise of ‘Make Waves’
Yamaha Corporation has announced a new campaign called “Make Waves,” launching this month and aimed at the makers and lovers of music and sound everywhere. “‘Make Waves’ is, in part,…
New Guitars from Breedlove
The Black Widow Concerto guitar from Breedlove features a black and red thin but decorative finish. Positioning the arachnid at the 14th fret and emanating the web across the instrument…
Art Pro Audio’s New Pedals
Applied Research & Technology (ART) will debut new guitar solution pedals at the forthcoming NAMM Show, including the Patch-In, L-Switch and Loop Switch. The Patch-In pedal allows the user to…
Godin’s New Guitars
Godin Guitars’ first ever line of acoustic guitars was conceived and designed by Simon Godin. The new line comes in three unique models: the Metropolis (dreadnought size), the Fairmount (concert…