Don’t Hate The Player…. Fender’s New Player Series Eclipses their Standard Models
Hey, modern music naysayers – Fender Guitars has some news for you. “We’ve got more interest in live and recorded music than at any time in history,” Fender CEO Andy…
A Musician’s Understanding: Whirlwind’s Michael Laiacona Leads with Innovation
Whirlwind (whirlwindusa.com), based in Rochester, New York, has been leading the audio interface industry for over 40 years, having built their well-earned reputation on offering some of the most rugged…
Obsolete? Hardly…
Many of you reading this editorial are either currently at or en route to the 2019 National Association of Music Merchants (NAMM) Show in Anaheim, California. This year’s gathering is…
How Do You Orchestrate a Culture of ‘A’ Players? One Moment at a Time
Imagine your key manager departed from your MI retail store, and sent out the following email to all his contacts: Dear Friends and Customers, Earlier this month, I resigned as…
A New Style in Customer Service: The Last Hope for Retail Equality
Whenever the topic of customer service is discussed, I am unabashedly “old school.” I am one to believe that good service improves the way a person perceives your business and…
The New Year is an Opportunity to Take Stock of How Retail is Changing
It’s January, the point in the year where retailers look both forward and back, trying to predict what’s coming while assessing what’s been. With the implicit caution that YMMV [Your…
Trade Regrets: SLM's Robert E. Lee
We received the following from St. Louis Music (SLM) on Tuesday, January 22: It is with a heavy heart that we announce that Robert E. Lee, a 30 plus year…
Proamp and IQS Strings Share Artists Scheduled to Perform at their Winter NAMM Booth
Proamp and IQS Strings have shared the roster of artists performing at their booth at Winter NAMM in Anaheim, California this week. Federico Malaman, Andrew Gouche, Andrea Zaccari, Tom Quayle,…
The Amptweaker SwirlPool Jr Tremolo/Vibe
The Amptweaker SwirlPool Jr Tremolo/Vibe pedal is the latest version of the SwirlPool, and has most of the same features shrunk down into a Jr-sized pedal platform. It uses the…
Amptweaker Launches Custom Pedal Shop
Amptweaker has launched a custom shop and also announced that pedal lovers can order fully custom Double Jr pedals. This system allows the player to choose any two of Amptweaker’s…
QSC Premieres 'Play Out Loud' At Winter NAMM
QSC, LLC will premiere its global campaign “Play Out Loud” at this year’s Winter NAMM Show, taking place in Anaheim, California. “Play Out Loud” is an expression of the company’s dedication…
AmpRx Readies Launch of Eurovolt
AmpRx Power Solutions, the company that designed and manufactures the iconic BrownBox Tube Amplifier power correction unit, is launching the Eurovolt. The Eurovolt is a 230-volt version of the firm's 120-volt…