Gibson x Loog Collection
The iconic global music brand Gibson® and the award-winning children’s guitar brand Loog® proudly announce the launch of the Gibson x Loog collection: a line of four small, three-string electric…
MESA/Boogie Bass-800D
MESA/Boogie® is the original boutique Home of Tone, handcrafting amplifiers of uncompromising quality from the world’s finest materials in Petaluma, California, USA. Today, with reverence and pride, MESA/Boogie has announced…
On-Stage Endpin Anchor Strap for Bass/Cello Delivers Essential Instrument Stability
On-Stage, a leading supplier of music instruments and accessories, and brand of The Music People, has released the CBS2000 Endpin Anchor Strap for Bass/Cello, a stabilizing accessory that helps players…
VocoPro Launches Two New True Diversity Professional Digital Wireless Microphone Systems
For houses of worship, schools, event venues and bars, audio leader VocoPro has announced two new flexible, true diversity pro digital wireless microphone systems. The new VocoPro UTD-QUAD Series are…
HK Audio Names New Indian Distributor
HK Audio has appointed Hi-Tech Audio Video Systems Pvt as its new exclusive distributor for India. With the agreement in place, the new distribution partner already has stock of HK…
Roland Introduces Aerophone Brisa Digital Wind Instrument
Roland introduces Aerophone Brisa, the latest member of the company’s Aerophone family of digital wind instruments. Aerophone Brisa combines the design and key layout of a traditional flute with the…
D’Addario Launches Players Choice Custom String Shop
Create your perfect set of guitar strings: your gauges, your alloys, your way. D’Addario announces the launch of the Players Choice Custom String Shop, a new online tool that lets…
Electro-Harmonix Releases the Pico Swello Attack Envelope
Electro-Harmonix is excited to introduce the Pico Swello Attack Envelope pedal. Inspired by the legendary POG2 ATTACK slider, the core effect of the Swello is a polyphonic attack filter which…
Concerted Growth: How Concert Ukuleles Are Tuning Up Sales for Retailers
By Christian Wissmuller Mike George, Product Manager of Instruments and Accessories at C.F. Martin & Co., Inc. Leanne McClellon, Director of Domestic Sales, Kala Brand Music Co. Michael Schear,…
The Small Box Shops – and the Part We Play in the Bigger Picture
By Menzie Pittman “The whole point of having an original store is to express your own authentic, creative ideas, and bring a unique product to market.” When…
Riffs, Roots, and Resonance: The Fretted Instrument Market in 2025
By Christian Wissmuller Let’s talk frets. The fretted instrument market continues to strike a resonant chord in 2025. From the timeless appeal of acoustic guitars to the relentless innovation in…
2025 Holiday Buying Guide
By Christian Wissmuller ’Tis the season (well, almost) when wish lists get written, credit cards get maxed, and — if all goes according to plan — musical instruments and accessories…