Sweetwater Plans To Expand
Sweetwater announced plans to expand, creating approximately 285 new jobs by 2018. The expansions and renovations contemplated will be in addition to three expansion projects completed since June of 2014.…
Fender adds to acoustic amp line-up
Fender has added to its acoustic amp line with the Acoustic Pro and the Acoustic SFX. The Acoustic Pro is a 200-watt amp with two universal channels designed for guitars…
RETAIL THERAPY: Selling the high-end
In the second part of his exclusive feature for MMR Global, in-store marketing expert and retail consultant Corin Birchall, one of the UK industry's foremost and experienced thought leaders on using the…
Allen & Heath shuffles Italian distribution
Allen & Heath has overhauled its distribution strategy in Italy, recruiting Exhibo to manage the brand’s installation, touring, rental and broadcast sales portfolio, while existing partner, EKO Music will focus on the MI…
SOCIAL MEDIA 101: Ten tools you can use
You can't get great social media results using just Twitter and Facebook, you will need some help to organise, analyse and create good content. It's not necessary to use all…
Supro Amps gaining ground
The relaunched and revamped Supro amp brand is continuing to gain traction with artists adopting the brand for live tours. US guitarist Simon Kafka is beginning a month long tour…
NAMM/Musikmesse Russia continues growth
This year’s NAMM Musikmesse Russia and Prolight + Sound event saw a 12 per cent increase in attendance. Held at Moscow’s Sokolniki Exhibition and Convention Centre from 10th-13th September, the…
Largest NAMM Musikmesse Russia and Prolight + Sound NAMM Russia Yet
Russia’s only international music-trade exhibition featured more than 160 extensive business and public events programs that were highly received at NAMM Musikmesse Russia 2015 and Prolight + Sound NAMM Russia…
JamHub Explores Opportunities for JamHub Studio and Tracker MT16 Product Lines
JamHub Corp. announced its decision to examine strategic options for its globally recognized JamHub® “silent rehearsal”™ studio and the Tracker MT16™ Wi-Fi enabled multi-track recorder product lines. The company plans…
Meinl festival moves on to Poland
Meinl has announced that next year’s Meinl Drum Festival will be held in Warsaw, Poland. The exact date of the event, venue and line-up are not yet confirmed but will…
RETAIL THERAPY: Add-ons and upselling
In-store marketing expert and retail consultant, Corin Birchall is one of the UK industry's foremost and experienced thought leaders on using the right sales techniques in MI stores. Here he…
Alvarez signs Japanese distribution deal
Alvarez Guitars has signed a new distribution deal for Japan, with the Kanda Shokai group. Starting in November, Kanda Shokai will be supplying retailers in Japan with Alvarez guitars and accessories.…