Elixir Strings

Make Music Day Returns in 2025 Uniting Thousands of Global Cities in Song

Make Music Day Rings in the Summer with a Worldwide Celebration of Music

Make Music Day, the worldwide festival of making music held annually on the summer solstice, today announced the return of its vast program with over 5,000 live, free…

Adagio Italia to Distribute Elixir Strings in Italy

Elixir® Strings is partnering with Adagio Italia effective April 1, 2020 for distribution of their guitar strings in Italy.

New Global Sales Head for Elixir

Elixir Strings has named Krista Krouse as global sales leader heading up the strategic sales growth of the Elixir Strings business worldwide.

MUSIKMESSE 2018: Elixir Extends Range of Coated Strings

Elixir Strings has expanded its lineup of electric guitar strings to include nine new sets for extended range guitars as well as two new Polyweb Coated Electric String sets plus…

New Strings from Elixir Strings

Elixir Strings has expanded its lineup of electric guitar strings to include nine new sets for extended range guitars.

Tanglewood Tightens Elixir Strings Deal

After many years of collaboration on premium ranges of Tanglewood instruments, the partnership between Elixir Strings has been extended across to the more high volume selling models in the…

Holiday Buying Guide

It may only be September, but the holiday season never fails to creep up on parents – and stockists – somewhere between Halloween and Thanksgiving, causing plenty of…

String Theory: Prominent Suppliers Discuss the Electric Guitar & Bass String Market

Accessories are a consistent, reliable category for most MI retailers and it’s quite possible that nothing generates more traffic and sales than fretted string sets.

Musikmesse 2017: Numbers Down Slightly From Last Year, but Positive Reaction to Ongoing Restructuring

Visitor numbers at this year’s Musikmesse and Pro-Light and Sound fell somewhat from last year’s total and remain significantly lower than 2013’s peak of 113,000.

Guitar Show confirms packed line-up

With less than two weeks to go, The Guitar Show, which returns to Birmingham’s New Bingley Hall on 25th-26th February, has confirmed its exhibitor and artist line-up.

Q&A: Justin Fogleman, Elixir

Elixir has just launched its latest string technology in the form of its new Optiweb electric guitar strings which aims to deliver the longevity that a coated string…

Elixir Strings Optiweb Coating

Elixir Strings Optiweb Coating is a lightweight coating designed to sound indistinguishable from uncoated strings, but with a long lasting tone life.

Guitar Show adds to line-up

More Live Stage artists and new exhibitors have been confirmed for The Guitar Show, which returns to Birmingham’s New Bingley Hall between 25th-26th February 2017.

Elixir Strings Announces New U.S. Distribution Partnership with SLM

Elixir® Strings has announced St. Louis Music (SLM) as the latest addition to its network of U.S. distributors.