Yamaha Names Larrimore Senior Director of Combo Channel Sales
Yamaha Corporation of America (YCA) has announced that Reed Larrimore has been promoted to senior director of Combo Channel Sales.
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L-Acoustics Names DeltaLive Ltd. International Distributor for L-Acoustics Creations
At the end of 2019, L-Acoustics welcomed DeltaLive Ltd. into the L-Acoustics Group, a family of companies focused on the design, manufacture and commercialization of L-Acoustics sound systems.
Metric Halo is the Secret Weapon for Mix Engineer Ernster
After many successful years using Metric Halo’s flagship plug-in ChannelStrip “on just about everything,” Grammy-nominated mix engineer Jesse Ray Ernster recently met the Metric Halo team at NAMM and expanded…
Sound & Light UK Power Shrek The Musical with CHAUVET Professional
Mark Johnson of Sound & Light UK brought the fantasy world of Shrek to life with light during a string of UK performances of at the Victoria Theatre in Halifax.…
TCU’s Stadium Take a Major Leap in Sound with L-Acoustics
Texas Christian University’s (TCU) recently expanded the Fort Worth campus’ Amon G. Carter Stadium. Among its many improvements, the first phase of this multi-year initiative notably involved a significant upgrade…
Audio Overhaul at Century Village Theater Builds Up with Allen & Heath
Century Village in Deerfield Beach, Florida is an adult community that revolves around activities taking place within a central clubhouse housing a 1600-seat theater. The site of everything from Broadway-style…
Madisonville High School Follows One Successful Danley System with Another
It was over two years ago that Dallas-based music store and AV integration specialist Romeo Music designed and installed a fully-weatherproof Danley sound reinforcement system to cover Madisonville High School’s baseball…
Nashville Bar Installs Touring Quality Production Including ADJ Lighting Rig
Popular Nashville bar, restaurant and live music joint Rebar At The Dam recently upgraded its stage with a complete new audio/visual system. Featuring a rig comprised mainly of ADJ fixtures,…
The UnPerfect Triad During the COVID-19 Pandemic
If you have read any of my past columns you’ve recognized that I’m quite committed to keeping the spotlight on intangible assets, which invariably govern the true value of your…
COVID-19 Update: U.S. Senate Approves Additional Funding for Small Business Relief
After the depletion of the $350 billion initially allocated for the SBA Small Business Relief programs, on April 21, the Senate passed a new aid package, which includes an additional $310…
Guitar Center’s Kansas City Distribution Center Reopens
Guitar Center is pleased to announce that its Guitar Center ecommerce Fulfillment Center in Kansas City reopened today.
Shure Works With Artists To Support Independent Music Venues in Chicago Area
As the effects of COVID-19 continue to impact businesses and communities, Shure is working with musical artists to help support local independent music venues in the Chicago area.
Drum Workshop Commits to Giving Away 1,000 Drum Channel memberships
For those honing their craft while at home, Drum Channel (DC) is giving away 1,000 memberships to the global community with 30-days of unlimited access to all content in the DC vault:…
inMusic Acquires Drum Software Instrument BFD
inMusic has announced the acquisition of BFD from London-based tech company, FXpansion.
Roland Offers Free Unlocked Version of 4XCAMERA App for iOS
Roland is making all in-app purchases of its 4XCAMERA app for iOS free for a limited time as part of its #RolandAtHome initiative to inspire creativity during these times.
Martin Guitar Partners with TrueFire to Offer Free Online Guitar Lessons
For a limited time, Martin Guitar has partnered with TrueFire to give Martin customers three months of unlimited streaming access to TrueFire's online library.
Peavey Invites Storytelling in New ‘Peavey Monitor’ Podcast Series
Peavey Electronics enters the podcast circuit with the launch of the “Peavey Monitor,” a podcast show dedicated to the people and stories behind the company.
Rolling Stone Launches ‘In My Room,’ Presented by Gibson, Featuring Joan Jett, James Bay, and Lukas Nelson
Rolling Stone and Gibson have teamed up to offer a special week-long series of music performances and give music fans the first-ever chance to make a charitable donation to support musicians worldwide and…
Focusrite Components Employed at Burrell’s New Atmos Mix Room
Recently, multi-GRAMMY-winning professional mix engineer Rob Burrell converted a space in his home studio into a Dolby Atmos mix room. Among the key gear making his setup work is the Focusrite Red…
Gibson TV Plans ‘Epiphone Guitar Giveaway Of The Day World Tour’
GibsonTV has announced a new guitar giveaway titled the “Epiphone Guitar Giveaway Of The Day World Tour.” Due to the popularity of the new daily Epiphone guitar giveaway show airing…
Martin Audio Announces Virtual Tradeshow
With much of 2020’s global tradeshow calendar wiped out, there are very few chances in the near future to get together and highlight the new and noteworthy additions to the…
Roland Announces Expansion to Roland Cloud Academy Categories
Roland has officially announced new categories of Roland Cloud Academy. Roland Cloud Academy, an online learning platform for Roland product owners around the world, offers free music and video production…
Mojave Audio Mics Prove Integral to Latin Grammy Award-Nominated Recording
For the performance / recording, Guerra used a pair of Mojave Audio MA-201fet large diaphragm, phantom-powered, solid-state condenser microphones.
CREATE.eu Supports Cirque-Style Cordeel HQ Inauguration with CHAUVET Professional
Instrumental in creating this transformation was a collection of over 50 CHAUVET Professional fixtures that included eight COLORado Panel Q40 units, eight Maverick MK2 Washes, 24 Rogue R2 Washes, four Rogue R3…
Mapex Launches New Campaign with a New Focus ‘Stay at Home, Learn at Home, Play at Home’
In this rapidly changing, extremely challenging time in our market and society, Mapex Drums is responding to drummers who are now spending the bulk of their time at home.
Fender Launches Fender Tone 3.0
Fender has launched the newest version of its Fender Tone app: Fender Tone 3.0.
Antelope Audio Supports Audio Community with ‘Together We Create’ Campaign Activities and Offers
Antelope Audio is initiating a campaign called “Together We Create” to support the audio community with activities aiding creativity and offers to ease the music-making journey while staying safe at…
Genelec G SongLab Empowers Young Music Creators
Genelec has announced the launch of G SongLab, an initiative that forms part of the Genelec Academy and offers young people free access to a safe online learning community through…
Hal Leonard Digital Books Offer Retailers a Way to Sell e-Books
Hal Leonard has announced the release of Hal Leonard Digital Books, a new streaming platform designed to provide musicians of all instruments and skill levels with a fully-interactive, multimedia experience…
Deering Banjo Company Purchases ProPik
Deering Banjo Company has completed the purchase of the long-standing fingerpick brand, ProPik® , from California based Mapson Engineering, and has begun to manufacture the entire line of fingerpicks at…
Musical Innovations Helps Sanitize Students Instruments
Musical Innovations in South Carolina is currently working with school districts to prevent the spread of COVID-19 by sanitizing instruments for students.
MusicPro Insurance Presents The MusicPro Café Sponsored by PreSonus, Discmakers and Merchly
MusicPro Insurance, PreSonus, Discmakers and Merchly will create an online show where selected musicians are paid for their performances and can receive tip revenue. Artist will each receive PreSonus’ Studio…
Adam Hall Group to Receive Red Dot Awards
The Adam Hall Group can once again look forward to receiving Red Dot Awards in the Product Design category in 2020.
Griffith Sales Associates Partners with Renkus-Heinz to Bring Premium Loudspeaker Solutions to Florida and Puerto Rico
Renkus-Heinz has announced that Griffith Sales Associates of Duluth, Georgia, now represents Renkus-Heinz solutions in Florida and Puerto Rico.
Dbar Lounge In Mexico Overhauls Lighting Rig With 100 ADJ Fixtures
Dbar Lounge, a popular nightlife venue in Mexico has undergone a complete internal transformation ready for its 2020 season. This included the installation of a totally new lighting system comprised…
'She Rocks' Spotlight Series and Relief Effort Launches
The Women’s International Music Network (The WiMN) has announced the debut of the She Rocks Spotlight Series.
NAMM Presents Master Marketer Marcus Sheridan in Part II: Timeless Marketing Webinar
NAMM will be hosting the second of three sessions presented by Marcus Sheridan. In this webinar, Sheridan will demonstrate how to build a marketing plan for your business that stands the…
Shure Extends ‘Switch To Digital’ Instant Savings Rebate Program For Digital Wireless
To continue supporting customers during this difficult time, Shure has announced it will extend the “Switch to Digital” instant rebate program through July 31, 2020. The promotion applies to the Company’s Axient Digital, ULX-D,…
DANSR Stays Ready During Shelter In Place
During a time of great uncertainty, DANSR has been busy taking steps to ensure that when dealers are ready to resume business, supply will not be an issue.
Martin Audio Names Harris Product Support Engineer
Martin Audio has grown its team in the US with the appointment of Will Harris as Product Support Engineer.