ZVEX Runs "Auction for Andy" at Reverb.com
The MI industry mourned this loss of ZVEX Effects' Andrew Richardson last week. In an effort to pay tribute to Richardson, his colleagues have set up an auction through Reverb.com…
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'Bass Drum Control' from HLC Celebrates 50 Years with Aniv. Edition
Nineteen sixty-four saw The Beatles debut on The Ed Sullivan Show, Lyndon B. Johnson win a landslide re-election, and Colin Bailey release Bass Drum Control. This book has become a…
Guitar Center Grabs Top Honors at Content Marketing Awards
[caption id="attachment_50283" align="alignleft" width="960"]Pictured L-R: Joe Pulizzi, Founder, Content Marketing Institute; Dustin Hinz, VP of Brand Experience & Entertainment Marketing, Guitar Center; Lee Diskin, Manager of Video Production, Guitar Center;…
Jim Bailey Joins Renkus-Heinz
Renkus-Heinz has announced the appointment of industry veteran Jim Bailey to a newly created product marketing position. Bailey comes to Renkus-Heinz after serving as general manager of Aphex, a manufacturer of…
GitaarBizz Appointed as New Guild Distributor
Guild Guitars has named GitaarBizz as the new Guild distributor for Germany, Austria, and the Benelux. Industry vet Ruud Elbers founded GitaarBizz in 2013, after an 18 year stint as…
TMP to Distribute Audiofly in the US
TMP Pro Distribution has announced an agreement with Audiofly to be the exclusive distributor for their full line of Performance Series IEMs to the MI and Professional markets in the…
Steve Wozniak to Speak at 2015 NAMM Show
The 2015 NAMM Show, held January 22-25 in Anaheim, California, will showcase insights from entrepreneurs within and beyond the music industry including Apple co-founder, Steve "Woz" Wozniak. The engineering icon…
The Best & Worst of 2014 Summer NAMM
BEST MOTIVATIONAL APPROACHThis inspirational shirt was observed at a Group Ukulele session over at Music City Center.
Combs Appointed GC's Senior VP of Marketing
Guitar Center CEO Mike Pratt has announced the appointment of Eddie Combs to the position of Guitar Center senior vice president, Marketing. Combs’ appointment is the result of an extensive,…
Hal Leonard and Groove3 Announce Strategic Partnership
Hal Leonard Books, a division of Hal Leonard Corporation, Milwaukee, the leading publisher of books and digital content on the music business, audio technology, and instrument history, and Groove3, the…
Making the Most of Aftermarket/OEM Guitar Parts
As anyone who's been paying attention to the industry knows, music has been going through some growing pains. World-conquering guitar heroes aren't the norm. Number one albums sell less than…
Why MI Needs to Embrace Pro Audio
When MI retailers see guitar players or keyboardists as simply musicians in their stores, they're leaving money on the table. An industry that has long looked at its customer base…
Technological Conveniences That Can Help Grow Your Business
Technology is all around us. Every day, we read about some new advancement - sometimes several in any given day. It's become a part of life for us, personally and…
10 Key Strategies to Maximize Your eBay Sales and Profits
This July at Summer NAMM, Blues Angel Music owner, Jim DeStafney and I presented a NAMM U session on "Ten Key Strategies To Maximize eBay Sales and Profits." We've found…
2014 Holiday Buying Guide
Full lines of electric guitars, racks of blinking new effects pedals, and walls full of shiny cymbals? Check. Now it's time to look into stocking up on products you might…
Getting a Fix on In-House Repairs
MMR recently surveyed over 400 MI retailers who stock guitars, basses, amps, and related gear on the topic of in-store repair facilities. The response rate for this poll was significantly…
Summer NAMM By the Numbers
12,442 registered, up from last summer’s total of 11,498This year 438 exhibitors were on-hand, compared to the 422 who set up booths last year.103 suppliers were first-timers at Summer NAMM.
Summer NAMM Continues Climb
"Seeing our members meeting on the show floor, attending NAMM U sessions, and enjoying themselves in the vibrant Nashville scene was gratifying, the optimism was palpable," says NAMM president and…
Allegro Pianos' Bukai on Bösendorfer in the U.S. Market
Ori Bukai, founder and owner of N.Y.- and Connecticut-based Allegro Pianos, shared his impressions about how and why Bösendorfer has been gaining more traction in the U.S. market over the…
Bösendorfer in 2014
At over 185 years old, Vienna-based Bösendorfer is one of the oldest piano manufacturers still producing instruments to this day. The brand boasts several key distinctions: it's been widely acclaimed…
Korg Donates Ukuleles to Encourage Music in the Classroom
Korg USA recently partnered with Guitars in the Classroom; a non-profit organization that provides schools with guitars and ukuleles to incorporate music into the education curriculum. The goal of this…
Study Shows Community Music Programs Enhance At-Risk Youth Brain Function
A new Northwestern University study funded by the NAMM Foundation provides the first direct evidence that a community music program for at-risk youth has a biological effect on children’s developing…
Audio-Technica SonicFuel AX Over-Ear Headphones
Audio-Technica’s SonicFuel AX over-ear headphones offer three models with smartphone and iPhone(r) compatibility. The ATH-AX5iS, ATH-AX3iS and ATH-AX1iS have universal smartphone compatibility. These models have a built-in microphone and a…
Pearl Crystal Beat Acrylic
Pearl celebrates the return of the original seamless Acrylic drum shell with new Crystal Beat Acrylic drum sets and component drums. Their upgraded 7mm seamless Acrylic shell comes standard in…
Intermediate Studies for Developing Artists for Woodwinds from Meredith Music
Meredith Music's new Intermediate Studies for Developing Artists on the Flute, Intermediate Studies for Developing Artists on the Oboe and Intermediate Studies for Developing Artists on the Bassoon (by Shelley…
Electra Guitars Updated Invicta
The new Invicta model’s unique one and one half cutaway guitar body is made of ash and highlighted by a carved, quilted maple top. The medium C-shaped, maple set-in neck…
Mackie CR4 Monitors
Mackie’s new Creative Reference(tm) Multimedia Monitor Series includes two models - the CR3 and CR4 - with 3” or 4” woofers and ¾” silk-dome tweeters. CR monitors also feature a…
Stanton SCS.4DJ USB Mixstation
The SCS.4DJ USB Mixstation provides DJ and performer functionality and performance without the need for a laptop. The model now includes Version 5.0 software, which means a DJ can plug…
Waves Audio DiGiGrid Advanced Audio Interfaces
DiGiGrid is a collaboration between Waves and DiGiCo to create SoundGrid-based studio hardware including a full line of I/Os with world-class converters, award winning pre-amps, headphone amplification, built-in DSP Servers…
MPA Paul Reveres Include Two First Place Awards for HLC
Each year the Music Publishers Association recognizes outstanding examples of graphic design for the music industry with its Paul Revere Awards. Hal Leonard garnered top honors for two publications in…
Electra Guitars Teams With Sony Pro Audio
Electra Guitars has selected Sony Pro Audio wireless systems to be a part of their “Rediscover Electra Guitars” promotion between September 1 and October 31, 2014. The promotion is only…
Serious Blues Series from Alfred Music
Alfred Music's Serious Blues series features book and DVD packs for aspiring blues guitarists in search of an authentic sound. Each title features lessons from blues masters with licks and…
Dean Markley Blue Steel Nickel Plated Bass Strings
Previously only available to top shelf artists and exclusive dealers, Dean Markley USA is officially launching the Blue Steel Nickel Plated bass strings. By using a nickel plating, the strings…
Eastman Guitars Thinline T486-RB Ray Benson
Eastman Guitars collaborated with guitarist Ray Benson on his signature Thinline T486-RB. The T486-RB is a double cutaway featuring deluxe laminate top, back and sides, with ivoroid binding throughout the…
Recording King Torrefied Top RP1-16C Guitars
Recording King’s new line of guitars feature torrefied Adirondack spruce tops, which undergo a specialized heating process in which the wood is heated at a low temperature in an oxygen-free…
Band Directors, Students Flock to Hal Leonard ScorePlay YouTube Videos
Hal Leonard's ScorePlay program has proven a popular method of allowing band students to preview and engage in brand new music pubications. has been very successfully employing with its ScorePlay promotional…
Yamaha Welcomes Violinist Lindsey Stirling to Artist Roster
Yamaha Artist Services Indianapolis announced the addition of international violin sensation Lindsey Stirling to the Yamaha Strings Artist Roster. She currently plays a Yamaha SV-250 Silent Violin Pro™. Combining a dazzling…