Stepping up and standing out
There are certain product categories where the phrase “step-up” means a little more than it does elsewhere. A beginning guitarist can pick up a more expensive guitar and immediately appreciate…
Stepping up and standing out
There are certain product categories where the phrase “step-up” means a little more than it does elsewhere. A beginning guitarist can pick up a more expensive guitar and immediately appreciate…
Fender releases new digital ecosystem to connect players and fans
Fender Musical Instruments Corporation announced the launch of a redesigned Fender.com, transforming the site from a simple commerce destination into a connected global digital ecosystem. This strategic shift is intended…
A step above: Acoustic drum kits for players ready for more
For a drummer, moving beyond that first kit is a milestone. It’s the point where an instrument becomes more than something to learn on and starts reflecting the player’s developing…
2026 MMR Dealers’ Choice Awards: Cast your vote
The nominees are in, and now it’s time for MI retailers to have their say. MMR’s annual Dealers’ Choice Awards recognize the products and brands that stood out in the…
D'Addario releases Collier XS strings and Vegan Strap with Taylor
premier guitar reported that D'Addario, in collaboration with Taylor Guitars, has launched the Jacob Collier Specialty XS Phosphor Bronze String Set and a signature vegan strap. The string set features…
Sterling by Music Man releases StingRay Plus bass with new electronics
Sterling by Music Man has expanded its SUB Series lineup with the new StingRay Plus bass, available in both four- and five-string configurations. The instrument features a poplar body with…
Microsoft releases streaming transcription and voice models for agents
Tbreak Media UAE reported that Microsoft has expanded its artificial intelligence lineup with MAI-Transcribe-2-Streaming and two new text-to-speech models, providing developers with separate components to build multilingual voice agents. The…
HERCULES releases GS412BSW Auto-Grip Stand with swivel Yoke
khs america reported that Hercules Stands has launched the GS412BSW Auto-Grip Guitar Stand, an updated model aimed at providing enhanced stability and protection for a wider variety of instruments. The…
Spira adds Multiscale seven-string and new finish to lineup
Spira Guitars has introduced the S-457 Multiscale TBL to its 450 Series, featuring a 25.5 to 27-inch scale layout designed to provide extra tension on lower strings while maintaining familiar…
Warm Audio releases MOD Series pedals with Black Keys collaboration
premier guitar reported that Warm Audio has officially launched the Mod Series, a new collection of guitar pedals designed to offer slimmer, pedalboard-friendly footprints alongside added features on select models.…
Vienna theatres adopt SSL System T for flexible audio workflows
MONDO-DR reported that Vienna's Die Josefstadt and Kammerspiele theatres have implemented Solid State Logic System T digital mixing platforms to create a unified audio ecosystem for their shared production environment.…