The institutional record of the music products industry

NAMM Show News, Products & Industry Coverage

Founded in 1879—22 years before NAMM was formed—MMR has documented the companies, products, retailers, leaders and ideas that shape the global music products industry. This is MMR's living digital NAMM archive.

1879MMR founded
2,369+digital NAMM stories
2013–Nowsearchable online coverage
147 Yearsmusic trade publishing

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Latest NAMM Coverage

2,369 stories

Succeed by Going Above and Beyond

This issue of MMR – much like many August (sometimes July!) editions in my tenure with the magazine – focuses on the relationship between MI retailers and suppliers…

Trade Regrets: Lori Supinie

Owner and president of Wichita, Kansas' Senseney Music Company,  Lori Supinie passed away from complications related to brain cancer on July 12 at the age of 63.

NAMM Launches Top 100 Dealer Awards

NAMM’s retail members are now welcome to submit their successful ideas, new innovations and best practices for the annual Top 100 Dealer Awards.

NAMM What's Next Webinar: June 27

NAMM is the pre-eminent musical products association in the world and in addition to the annual Trade Show, offers a wealth of educational programs and services for its…

‘We Owe it All to You’

I’ve been frequenting local music stores since I was around 10 years old and learned how to navigate the city bus system in my hometown. Armed with $2.00…

Changing of the Guard

In my first year working for MMR, the big buzz at my inaugural NAMM Show trip was still about “the new guy,” Joe Lamond, who had stepped into…

Upfront Q&A: Souldier - Good for Your Soul

Since 2004, music educator and gigging musician Jen Tabor began gifting hand-made guitar straps for her fellow bandmates. From those humble beginnings emerged Souldier, now a well-known and…