Innovate or Fade Away: Michael Ciravolo’s Balancing Act at Schecter Guitars
Michael Ciravolo began his career at a small music shop in New Orleans. In 1995, he decided to take a leap and move to Los Angeles. He quickly scored a…
Tariffs, Trade War, and MI
In January of this year, America began imposing tariffs on primarily Chinese-built goods and China-sourced materials and, in July, the U.S. initiated 25% tariffs on $34 billion worth of goods…
The Element of Surprise - A Humbling Teacher
When you embark on a new, creative undertaking, it’s possible that success may be your biggest downfall. It lulls you into a false sense of confidence, so when you say,…
How to Retain, Grow, and Recruit Top Performers
I was recently talking to an MI retailer with his two successors. Here’s how the conversation began. Jaimie: So tell me about store #2. How’s the team? Owner: They have…
Practice Makes Perfect: When Retail and Rehearsal Studios Combine
[caption id="attachment_63876" align="alignleft" width="460"] Photo courtesy of Gavin Whitner[/caption] Much has been written (especially by me) about the decline of the recording studio business. As the ability to make high-quality…
Chon Relies on CHAUVET Professional Fixtures on Spring Tour
Victor Zeiser and his team at Squeek Lights were brought on board to light Chon’s 2018 spring tour, which concluded at the San Diego House of Blues on July 1,…
'Fingerstyle Jazz Guitar Solos' from Hal Leonard
Sean McGowan’s expertly arranged book Fingerstyle Jazz Guitar Solos includes standard notation and tab for solo guitar for a dozen songs. McGowan also includes performance notes for each song in…
New from D’Addario Accessories
D’Addario Accessories has extended their strap line in three new patterns: Classic Tweed, Sunrise/Sunset Hootenanny, and a Padded Garment Leather Strap. The Classic Tweed Collection features variations of the industry…
Electro-Harmonix's New Pedals
The Grand Canyon delay and looper pedal delivers 12 effect types with programmable presets, up to three seconds of delay time, tap tempo and nine tap divide settings, high-quality analog…
Michael Amott Signature Mini Wah from Morley
Morley’s Michael Amott Signature Mini Wah is a Limited Edition Wah from the Morley Custom Shop with only 500 pieces available worldwide. The Wah uses Morley’s new custom MQ2 Inductor…
Whirlwind’s Rack Lightning, Adjustable LED Rack Illumination System
The Rack Lightning system from Whirlwind is a rack rail lighting system that can illuminate your equipment rack in six different color settings, with an adjustable dimming control. An expansion…
The Signature Series Reeds from Légère Reeds
Légère Reeds’ newest and smallest reed is The Signature Series for Sopranino Saxophone. This is the first synthetic sopranino saxophone reed ever commercially released. The reed shares the same bright…