GHS launches global campaign
GHS Strings has launched a new, global advertising campaign highlighting the benefits of its new Nitro-Pack with its ‘ultimate guarantee’. The campaign features a series of images of stringed instruments…
New global sales chief for Martin
Martin Guitar has a new global head of sales - Mitchell Nollman. Nollman has over thirty years of global sales and marketing experience in MI. Before joining Martin, he was…
Trio of new faces drive Reverb international push
Reverb.com has hired Iain Butterwick, Manuel Leray and Nick Smethurst as Territory Managers for the UK, France and Australia, respectively, to drive the company’s growth abroad. “Reverb.com has dramatically changed…
Reverb.com Expands Focus on International Growth
Reverb.com has hired Iain Butterwick (pictured), Manuel Leray and Nick Smethurst as Territory Managers for the UK, France and Australia, respectively, to drive the company’s growth abroad. “Reverb.com has dramatically…
D'Addario rolls out pan-European woodwind program
D’Addario Woodwinds has expanded its Clinician Program to involve nine new countries, including Belgium, Denmark, France, Germany, Italy, Luxemburg, The Netherlands, Spain, and Sweden. Previously only available in the US,…
D’Addario Woodwinds Clinician Program Adds Nine European Countries to Curriculum
D’Addario Woodwinds announced the expansion of their Clinician Program to involve nine new countries, including Belgium, Denmark, France, Germany, Italy, Luxemburg, The Netherlands, Spain, and Sweden. Previously only available in…
New Asia rep for Audix
Audix has appointed Global Market Management as its exclusive representative in the Asia-Pacific region. The firm is run by Bardy Hayes (pictured) and Alex Schloessler. Hayes is a veteran of the…
NAMM program offers international visa help
NAMM has announced a new support program designed to encourage international visitors to attend the NAMM Show, called Visa Assist. The new program aims to offer helpful guidance for international attendees and…
D’Addario Appoints Hickman European Marketing Manager
D’Addario has announced the appointment of Matthew Hickman as a new member of their international team as D’Addario’s European marketing manager, reporting directly to Simon Turnbull, managing director of D’Addario…
KMC inks global Daisy Rock deal
Daisy Rock Girl Guitars, the pioneering line of guitars aimed exclusively at the female market, has signed a new global licensing agreement with KMC Music. Under the terms of the agreement…
Daisy Rock Signs Global Licensing Agreement with KMC
Daisy Rock Girl Guitars, the pioneering line of guitars developed by the visionary artist Tish Ciravolo in 2000, is set to rock again on a global stage, thanks to a…
Beaumont seeking further international expansion
The Beaumont Music accessories brand has seen huge growth in the last year, agreeing exclusive distribution rights across Japan with Nonaka Boeki and national distribution across the US with American…