AVA

Rogers Drums’ Covington Series 3-Piece Shell Packs

Rogers Drums’ Covington Series 3-Piece shell packs (rack/floor/kick) are available in Red Ripple or Black Lacquer finishes, in either 12"/14"/20" or 12"/16"/22" configurations.

New Books from Kendor Music

Kendor Music, Inc. has released Volume 40 Jazz Ensemble and String Orchestra Music. The Volume 40 String Orchestra music features 18 new pieces at the grade 1-4 level,…

Fishman’s Expanded Software Bundle for TriplePlay MIDI Guitar Products

Fishman Transducers, Inc. has launched a new and improved software bundle for both TriplePlay Wireless and TriplePlay Connect.

New Mouthpieces from JodyJazz – Summer 2020

JodyJazz’s new DV BEATBoX Tenor Saxophone mouthpiece is a new addition to their range designed with “Beatbox Sax” virtuoso Derek Brown.

Reverb’s David Mandelbrot

On January 28 of this year, Reverb – the largest online marketplace for purchasing and selling musical instruments and related gear – welcomed David Mandelbrot as the company’s…

PMC Adapts to COVID-19, Virtually Connecting with New Drummers  

While the entire music products industry has faced changes associated with the global coronavirus pandemic, the Percussion Marketing Council (PMC) doesn’t view these challenges as obstacles.

girl in red Designs One-of-A-Kind Rainbow Fender Electric Guitar to Raise Money for Kaleidoscope Trust

Musician girl in red has teamed up with Fender to design a one-of-a-kind electric guitar that will be raffled off to benefit LGBTQ+ charity Kaleidoscope Trust.

Yorkville Sound Launches Podcast for MI & Pro Audio Enthusiasts

Yorkville Sound has introduced the “Yorkville Sound Podcast,” a monthly discussion format podcast geared toward the music and pro audio enthusiast. The audio podcast is available now on Apple…

Shure Partners With Adobe To Provide An Adobe Premiere Rush Subscription With MOTIV Purchases

Shure has partnered with Adobe to offer a two-month subscription of Adobe Premiere Rush for customers who purchase a Shure MOTIV Microphone starting July 1, 2020 through December 31,…

Amsterdam's Doka Nightclub Opts for Danley Speakers and Subs

Doka nightclub in southeast Amsterdam, Netherlands recently hired pro audio distribution and integration company Firm4 to install four Danley SH50 full-range loudspeakers and two Danley TH118 subwoofers.

Conn-Selmer Launches New Online Learning Initiative

Today, Conn-Selmer, Inc. launches a completely new digital solution to include professional development tools for educators, online learning programs, and digital event management strategies for both music industry professionals and…

Sennheiser Digital 6000 System Installed at WKAQ in Puerto Rico

WKAQ - the largest and longest-running television station in Puerto Rico - has laid the foundation for its next phase of audio equipment upgrades with the implementation of…

Ashly Audio University Adds Private Courses for Those Seeking Custom Training

In response to high demand for additional training offerings, Ashly Audio is introducing next-level coursework through its Ashly University portal, including a new, private course option where students…

Eventide Releases Undulator Plug-In, Commits Proceeds to Social Justice Initiatives

Eventide Audio is releasing the plug-in version of the classic modulated tremolo effect Undulator and simultaneously making a commitment to social justice.

Action Church Adds KLANG Immersive IEM Mixing to its Flagship Broadcast Site

This location is Action Church’s technology showcase, and its renovation from being a former Masonic Lodge in 2018 to becoming Action Church’s flagship reflects that, with state-of-the-art audio,…

Eilish’s Hits Now Available on Fender Play

Fender has announced that six of Billie Eilish’s hits are now available (for guitar and uke only) in the complete online learning app, Fender Play. 

Paul Reed Smith and the Maryland Hall Take Annual Music School Online

Last year, Paul Reed Smith of PRS Guitars teamed up with the Maryland Hall and several world-class musicians to offer a week-long Musician’s Clinic that culminated in a…

QSC UK & Ireland to Reopen Waybridge Education Centre for In-Class Training

QSC is excited to announce that on August 4, 2020, it will reopen its Weybridge Training Centre, which delivers specialist AV courses to more than 1,000 industry professionals…

FMIC’s Billy Martinez

Billy Martinez, Fender’s VP Category Management, Acoustics & Squier, recently discussed Fender’s newly introduced Fullerton line, which draws upon the brand’s many iconic and widely recognizable body shapes,…

It Might Get Loud (or at Least a Little Bit Louder…): Trends in Guitar Amplifier Sales Reflect an Altered Reality

MMR recently connected with reps from six major guitar amp suppliers to get their take on the current state of the market, as well as thoughts on what…

Santa Monica Music: Their Story Could be Your Story

What could be worse for any business to experience than the pandemic? Lately, when you visit the websites of most music stores, you will see a pinned notice…

Loog Pro VI Acoustic

The Loog Pro VI Acoustic is Loog’s first full-sized six-string guitar marketed to kids and adults 12 years old and up. The Loog Pro VI Acoustic also comes…

MyMusicRx And Gibson Offer Hospitalized Kids And Teens Guitar Lessons

Gibson and MyMusicRx - the Children’s Cancer Association (CCA)’s flagship program - are bringing the healing power of music to kids and teens facing cancer and other serious illnesses.

ESP Guitars Donates $30,000 to MusiCares COVID-19 Relief Fund

ESP Guitars has made a charitable donation of $30,000 to the Recording Academy’s MusiCares COVID-19 Relief Fund.

Gator Unveils Case Finder Tool 

Gator has officially launched its Case Finder Tool, a web-based finder tool  that helps every consumer answer the common question of "which case do is best for my instrument?

Gig Gear Teams with Indiesigns to Create Line of COVID-19 Signage & Decals for Music Retailers

Gig Gear LLC — manufacturer of accessories designed for musicians, roadies, AV techs, and live event and entertainment production professionals — has partnered with Indiesigns, a New York-based…

AES Virtual Vienna Presents Paper Awards Before a Worldwide Audience

Winners of the Journal of the Audio Engineering Society Best Paper Award for 2019 and the AES Virtual Vienna Convention Best Student Paper Award were announced on Tuesday,…

Aston Element Revealed as Second Round of Voting Opens

As round two of Project Element begins, Aston Microphones have released the first ever photo of the Aston Element.  Known as the “People’s Microphone,” Element is the first-ever…

Music China 2020

Guitar Center Music Foundation Launches Relief 4 Musicians Online Fundraiser Event Series

In an effort to provide needed funding relief to musicians and music programs suffering loss of resources as a result of the COVID-19 pandemic, the Guitar Center Music…