Pearl River Piano Group, has announced the launch of a newly updated and redesigned website, ritmullerusa.com, for its Ritmüller piano brand.
The new website will reflect the many improvements Ritmüller has incorporated along with the new RS and RSH models in the Premium Series
The Ritmüller lineup now features the Classic Series, Professional Series, and Premium Series of vertical and grand pianos. A factory-installed Prodigy Player System will now be available for the Classic Series R8 and R9 models as well as any Ritmüller grand piano upon a buyer’s request.
“We sought to communicate to potential buyers the rich heritage of Ritmüller which spans back to 1795 when Gottlieb Wilhelm Ritmüller began one of the first piano factories in Germany,” said Pearl River’s Global Director of Sales & Marketing Leng Tshua. “Today, Ritmüller pianos combine traditional European craftsmanship and high-end components with the most advanced technologies and processes to produce German sonic characteristics, a sweet, warm tone, and an exquisite touch.”
The website redesign now easily supports Ritmüller dealer’s merchandising needs and new market opportunities with seamless access to valuable marketing materials including logos, piano images, and collateral.
Established in 1956, Pearl River Piano Group has become the largest piano manufacturer in the world, producing over 150,000 pianos a year, with a global market share of over 30%. The company builds pianos under the Pearl River, Ritmüller, and Kayserburg names, as well as for OEM contracts.
In Today’s Music Business… Time-Tested Practices Still Serve You Well