In the Trenches

On-the-ground perspectives from music retail professionals.

382 Articles
Updated daily
In the Trenches March 29, 2018

Electro-Harmonix Launches Global B2B E-Commerce Website and Dealer Portal

​Electro-Harmonix has introduced a new web presence for retailers, shop.ehx.com, which provides customized service and accessibility, including:  ·         24/7 ordering experience optimized for all devices·         On-demand account information, order status and tracking details·         Easy…

MMR Staff
Mar 29, 2018
In the Trenches March 27, 2018

DANSR Adds Coulter as Customer Service Manager

​DANSR has announced the addition of Alicia Coulter as customer service manager.  Coulter grew up in Indianapolis and has spent the last four years in customer service and sales with…

MMR Staff
Mar 27, 2018
In the Trenches January 25, 2018

Peavey Returns to Direct to Dealers in Canada

Peavey Electronics® has announced that they will now sell direct to Canadian dealers. Peavey will now process orders directly from their Meridian, MS, corporate office and fulfill orders from their new…

MMR Staff
Jan 25, 2018
In the Trenches December 6, 2017

25th Annual Dealers’ Choice Awards

A quarter-century of Dealers’ Choice Awards (DCAs)! It’s our “Silver Anniversary!” That’s a pretty significant milestone and, boy, did voters come out in droves to celebrate. The 2017 process far…

MMR Staff
Dec 6, 2017
In the Trenches December 6, 2017

25th Annual Dealers’ Choice Awards

A quarter-century of Dealers’ Choice Awards (DCAs)! It’s our “Silver Anniversary!” That’s a pretty significant milestone and, boy, did voters come out in droves to celebrate. The 2017 process far…

MMR Staff
Dec 6, 2017