KORG Acquires High-End Drum Brand SAKAE
KORG is excited to announce they have acquired the brand of the legendary drum manufacturer, Sakae. Operations will take place in Osaka, designing new models developed by key members of…
Propellerhead Rebranded as Reason Studios, Unveils Reason 11 as Plugin
Propellerhead Software has become Reason Studios and has announced a major update to its flagship music-making software, Reason. Enabling music makers of all major digital audio workstations to plug the…
Music China Provides Multifunctional Platform for Chinese and International Brands
Music China is drawing closer and as the exhibition space fills up, the show looks forward to welcoming both exhibitors and visitors to the fairground at the Shanghai New International…
They Will be Heard! Clarinet Suppliers Embrace Innovation While Honoring Tradition
The saying (joke) when I was in school band was that, “Clarinets are like ninjas. You can’t hear them, but they’re there!” While these woodwinds’ distinctive timbre and comparatively subtle…
PRS Guitars Opens New Dedicated Manufacturing Facility in Indonesia
PRS Guitars is pleased to announce the opening of a new guitar manufacturing facility in Surabaya, Indonesia for their popular line of PRS SE Series instruments. The facility, which is…
Gibson Returns Oberheim Trademark and Brand
In a gesture of good will for the music instrument industry, Gibson and its president and CEO, James “JC” Curleigh, have granted possession of the Oberheim brand and intellectual property…
GHS Strings Adds Innovation Brand
Innovation stand-up bass strings, which have until recently been manufactured in the UK, have found a new home with GHS Strings in the USA. The specialist machinery, unique non-metallic cores,…
YCA Names Macias as Brand Director
Yamaha Corporation of America (YCA) has announced that Greg Macias has joined the company as brand director. He reports directly to Matt Searfus, corporate vice president of integrated marketing. “Greg…
DANSR Adds Smith Mallets to Brand Lineup
DANSR, Inc. is proud to announce that effective May 1stit has begun worldwide distribution for Smith Mallets. Located in Phoenix, AZ, Smith Mallets was founded by Robb Smith in 2004.…
Factory Raid in China Results in Seizure of Counterfeit Shure, Sennheiser, Yamaha, and Harman Audio Products
Shure Incorporated has announced that a police raid on a factory in China manufacturing counterfeit products, Enping Soundpu Electronics Equipment (also doing business as Voxpu Electronics Equipment), was conducted in…
Gibson Names Agnesi Director of Brand Experience
Gibson Brands is pleased to announce the hiring of Mark Agnesi for the newly created position of Director of Brand Experience. In this new role, Mark will take responsibility for re-imagining and implementing creative ways of delivering…
PRS Guitars Names Carl Langevin as Brand Ambassador for Canada
PRS Guitars has announced that Carl Langevin is now brand ambassador to Canada. In this new position, Langevin will be responsible for working with PRS and its retailers to grow the brand…