Independent News Publication of artistpro Media Daily Global Reporting for the Music Products Industry Since 1879 Publisher of Musical Merchandise Review
Breaking music products industry news, company developments, retail coverage, executive moves, new gear, and global trade reporting from MMR.
In the summer of 2025, the Matterley Estate in the South Downs National Park near Winchester, England, was transformed into a fictional city with eight themed districts, over 50 hidden…
by Menzie Pittman, Author of The New Musician When we make the decision to learn an instrument, we are choosing to tackle an undertaking of many colors and dimensions.…
Los Angeles–based group Boleros With Attitude (BWA) has become a viral sensation by redefining Latin music for a new generation, transforming hip hop songs through the lens of traditional bolero…
By Christian Wissmuller When MMR last checked in with Carlino Guitars, founder Eddie Carlino was already carving out a distinct niche in the boutique guitar market — known for…
By Christian Wissmuller Even in an age dominated by plug-ins and digital production tools, the condenser microphone remains the most essential piece of gear in the signal chain. From global…
It’s funny how, in 2025, the humble condenser microphone somehow feels both brand-new and ancient at the same time. Every year, there’s a new “revolutionary” model promising pristine sound, vintage…
As a true pioneer of the electric guitar and pickup design, Gibson’s nearly 90 years of research and manufacturing have defined the sound of countless musicians and music lovers. Since…
A 40-year full-circle collaboration brings one of rock’s most iconic moments to life for real. Marshall and Spinal Tap II finally unite in a limited design collaboration that celebrates the…
NAMM and the NAMM Foundation have announced over $800,000 in grants to 57 deserving charitable organizations, which represents the largest number of grants ever given to organizations from across all…
The D’Addario Foundation announces that it has received a $10,000 grant from the NAMM Foundation to support the Immersive Music Challenge (IMC): an effort to improve awareness of the positive…
D’Addario introduces ProMark Limited, a new series of exclusive artist collabs and experimental stick designs, fresh from the R&D lab. This drop features limited-edition signature sticks from legends Mike Portnoy…
C. F. Martin & Co.® proudly announces the launch of Project 91, an extraordinary new collection that brings to life 91 unique guitars, each a direct descendant of an original…
