Independent News Publication of artistpro Media • Daily Global Reporting for the Music Products Industry Since 1879 • Publisher of Musical Merchandise Review
MMR Industry Company Profile
Avid
Avid company profile, products, leadership and news coverage from MMR, the music products industry publication founded in 1879.
ManufacturerBurlington, MA, United States
Avid news timeline
1,042 published MMR stories reference this company or its work.
“My start came through the repair end,” explains Flute Center of New York’s (FCNY) president and owner/master repair technician Phil Unger. “Never in a million years did I…
The Lennon & McCartney song, “When I’m 64” is apropos to the current COVID environment. We are all trying to determine if our customers still need us, and…
On January 28 of this year, Reverb – the largest online marketplace for purchasing and selling musical instruments and related gear – welcomed David Mandelbrot as the company’s…
While the entire music products industry has faced changes associated with the global coronavirus pandemic, the Percussion Marketing Council (PMC) doesn’t view these challenges as obstacles.
College Hill Productions supplied an L-Acoustics K1 system, bringing an energy to the group’s audio that offered the enthusiastic crowd a celebratory performance.
The Adjudication Committee for the Lift Up Our Voices Scholarship for Underrepresented Composers has announced that the inaugural scholarship is awarded to KiMani Bridges.
Last year, Paul Reed Smith of PRS Guitars teamed up with the Maryland Hall and several world-class musicians to offer a week-long Musician’s Clinic that culminated in a…
The Percussion Marketing Council kicked off a new International Drum Month promotion in May offering drummers a chance to win an online “Lesson with a Master” with internationally…
“Sales of Instruments and Music Gear Are Soaring. Will Quarantine Spark a Renaissance?” reads the headline of a late April article in Rolling Stone. As many MI retail…
In an effort to provide needed funding relief to musicians and music programs suffering loss of resources as a result of the COVID-19 pandemic, the Guitar Center Music…
Earlier this year, Mountview Alumn Adam King lit a production of Guys and Dolls at Mountview’s recently completed new location in Peckham, south London. Helping him in this endeavor…
With many designers and programmers looking for new challenges during the lockdown, the ChamSys Online Programming Competition offered a creative outlet: the chance to program the power packed…
DP Design of Milwaukee recently designed a sound system based on a Martin Audio Wavefront Precision Mini (WPM) line array system for the Celebration Church in Lakeville, Minnesota.
Klarna has announced that it has partnered with Fender in the U.S. Customers shopping for the American brand’s musical instruments, gear, and digital products on Fender.com can now…
It's International Drum Month and the PMC is celebrating by kicking off their first PlayDrums.com "All-Star Webinar" featuring Gorden Campbell, Rick Latham, Rich Redmond, and David Stanoch.
Forging ahead with new band titles from favorite veteran composers as well as talented newcomers, Excelcia Music Publishing introduces its 2020 Concert Band music, along with an innovative…
It’s time to get down to official RPMDA business. The annual meeting will include a “State of the Association” address from RPMDA’s president David Jahnke as well as your…
Gibson has announced that their new four-part, live interview series “Ask Eddie Kramer, Presented by Gibson” will premiere this Thursday, May 7 at 6 p.m. CT on Gibson’s Facebook Live and on GibsonTV.
The Hal Leonard Shopping Cart program, where consumers shopping on halleonard.com “check out” by selecting a retailer of their choice, has transferred millions of dollars a year in…
Local AV integration firm, Sound Connections Group, turned a terrible situation into a practically perfect one with the installation of a single Danley SM96 loudspeaker.
Hal Leonard has announced the release of Hal Leonard Digital Books, a new streaming platform designed to provide musicians of all instruments and skill levels with a fully-interactive,…
Excelcia Music Publishing has announced that 14 composers and arrangers have joined its ranks for its upcoming 2020 new releases of Choral, Concert Band, String Orchestra and Jazz…
In light of retail store closures due to COVID-19 precautions, the Percussion Marketing Council has revised the “Get Your Sticks Together” free drum lesson program to include online…
Accessories may not be as “sexy” or immediately compelling as instruments or other music-related products out there, but they’re essential – for both players and MI retailers. In…
On March 18, we received the following: As Pete Seger once penned: To everything turn, turn, turn…it’s our turn to officially cancel the 2020 RPMDA Convention.