Loog Launches New Beginner Guitars for Teens and Adults
Loog Guitars, the brand that made learning guitar cool, colorful, and fun for kids, is growing up. Loog has unveiled the redesigned Pro 6, available in both Acoustic and Electric…
PRS releases reclaimed-wood S2 special semi-hollow guitar
PRS Guitars has introduced the S2 Special Semi-Hollow Reclaimed Limited Edition, with production limited to 700 guitars in 2025. The model uses reclaimed and salvaged woods sourced from Brazil and…
Guitar Center’s Fall Guitar-A-Thon Returns with Exclusive New Launches and Epic Seasonal Savings
Guitar Center has announced the return of Fall Guitar-A-Thon, running September 18 through October 8. The three-week event, taking place in stores nationwide and online, is more than just a…
Gibson x Loog Collection
The iconic global music brand Gibson® and the award-winning children’s guitar brand Loog® proudly announce the launch of the Gibson x Loog collection: a line of four small, three-string electric…
MESA/Boogie Bass-800D
MESA/Boogie® is the original boutique Home of Tone, handcrafting amplifiers of uncompromising quality from the world’s finest materials in Petaluma, California, USA. Today, with reverence and pride, MESA/Boogie has announced…
On-Stage Endpin Anchor Strap for Bass/Cello Delivers Essential Instrument Stability
On-Stage, a leading supplier of music instruments and accessories, and brand of The Music People, has released the CBS2000 Endpin Anchor Strap for Bass/Cello, a stabilizing accessory that helps players…
Riffs, Roots, and Resonance: The Fretted Instrument Market in 2025
By Christian Wissmuller Let’s talk frets. The fretted instrument market continues to strike a resonant chord in 2025. From the timeless appeal of acoustic guitars to the relentless innovation in…
In Case You Missed It – Electric Guitar & Bass Cases and Gig Bags Sales Stay Strong in 2025
By Christian Wissmuller “From the standpoint that I also still gig often – I have a closet full of hardshell cases that never leave the house. When bringing two guitars…
On-Stage Economy Offset Gig Bag Keeps Things Light for Guitarists
On-Stage, leading supplier of music instruments and accessories, and brand of The Music People, has released the GBO4550 Economy Offset Gig Bag, an instrument-care solution that delivers affordable protection and…
Gibson SJ-200 Monarch #100,
A museum-worthy work of art, the Gibson Custom SJ-200™ Monarch #100 Brazilian Rosewood in Tri Burst is truly one-of-a-kind. First created in the mid-1990s, the SJ-200 Monarch has become the…
Gibson Announces Anne Rohosy as Chief Commercial Officer
Gibson, Inc. announces the appointment of Anne Rohosy as Chief Commercial Officer (CCO). In this expanded role, Anne will lead Gibson’s global commercial strategy, overseeing wholesale, direct-to-consumer, and retail channels…
Taylor Guitars Conservation Partnership Reveals Critical Link Between African Forest Elephants and Guitars
After nearly a decade of community-driven conservation work in Cameroon, Taylor Guitars, the leading global builder of premium acoustic guitars, is pleased to share groundbreaking peer-reviewed research published in Science Advances…