Signature Style: Artist Signature Series Guitars Connecting with Players in 2017
We catch up with representatives from seven major suppliers to learn about what’s hot in Signature Series guitars...
MMR Industry Company Profile
Ernie Ball
Ernie Ball company profile, products, leadership and news coverage from MMR, the music products industry publication founded in 1879.
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Ernie Ball news timeline
124 published MMR stories reference this company or its work.
Cooper Carter Tests Ernie Ball Cutlass HSS
In a new video, guitarist Cooper Carter tries out the Ernie Ball Music Man Cutlass HSS Guitar.
St. Vincent Signature Guitars From Ernie Ball
Grammy-award winner St. Vincent has partnered with Ernie Ball to release her line St. Vincent Signature Guitars.
Cutlass HSS Guitar from Ernie Ball
Ernie Ball has introduced the Cutlass in a new HSS pickup configuration.
Ernie Ball 40th anniversary VP JR Pedal
The Ernie Ball 40th anniversary VP JR Pedal features a redesigned ultra-durable kevlar cord that improves potentiometer traction, giving the most precise volume control and ultra-smooth foot sweep.
Super Slinky Bass Guitar Strings from Ernie Ball
These bass guitar strings from Ernie Ball are tailored to fit short scale (~30") basses.
String Theory: Prominent Suppliers Discuss the Electric Guitar & Bass String Market
Accessories are a consistent, reliable category for most MI retailers and it’s quite possible that nothing generates more traffic and sales than fretted string sets.
Billboard Premieres New Stronger Than video for Ernie Ball PARADIGM Strings
Billboard has premiered the newest Stronger Than video for Ernie Ball PARADIGM Strings, featuring Ernie Ball artist Kirk Hammett of Metallica.
Ernie Ball launches Cradle gadget
Ernie Ball's latest gadget for guitarists is called CradleTune, pitched as ‘a workbench in your gigbag’.
New StingRay5 anniversary bass
Busy Ernie Ball Music Man, is launching a new 30th-Anniversary StingRay5 bass.
New Cutlass and Stingray Ernie Ball guitars
Ernie Ball Music Man has updated its line of Cutlass and StingRay guitars, including two new colours of StingRay and the introduction of an HSS pickup configuration for the…
Guitarist’s are Taking the Ernie Ball Paradigm Challenge
Over the course of the past few months, Ernie Ball has been offering guitarists the opportunity – and challenge – to beta-test their new Paradigm strings. Among those…
Ernie Ball extends St Vincent line
Ernie Ball Music Man has expanded its St. Vincent signature guitar line with new colour options and features.
New Ernie Ball guitar straps
Ernie Ball has expanded its range of guitar straps with new Neoprene and leather lines.
Ernie Ball guarantees new Paradigm range
Ernie Ball is about to launch its first-ever string range with a guarantee against breakage or rust.
Yorkville Sound to become exclusive Canadian Distributor for Ernie Ball
The Ernie Ball String and Accessories catalog is a new addition to Yorkville Sound’s catalog of distributed lines.
Ernie Ball Adds KMC Music to Serve as a United States Distribution Partner
KMC Music has been appointed to serve as a United States distribution partner by Ernie Ball, Inc. According to KMC Music vice president of Merchandising Roger Hart, the…
Davitt & Hanswer Named U.S. Distributor for Cordial
Effective immediately, the German cable manufacturer Cordial assigns overall responsibility for distributing their cable products for the MI sector in the USA to Davitt & Hanser.
Documentary Series Ernie Ball: The Pursuit of Tone New Episodes and Industry Buzz
Ernie Ball has a hit in Ernie Ball: The Pursuit of Tone, a documentary series focusing on the sonic journeys of today’s most interesting and compelling guitarists.
Hot Times In ‘Music City’
“Industry conditions continue to change rapidly, and this year’s Summer NAMM Show provided a unique platform for our members to better understand the impact of these changes.,” observes…
Ernie Ball Wins 29 Telly Awards
Ernie Ball has been honored as the winner of 29 awards in the 37th Annual Telly Awards.
Ernie Ball 'Picker's Paradise' @ Summer NAMM
Ernie Ball made a welcome -- and loud! -- return to the industry's annual summer gathering in Nashville...
Ernie Ball Music Man The Valentine
Ernie Ball Music Man announced that the Valentine, a brand new guitar designed by celebrated guitarist James Valentine (Maroon 5), will be available for pre-order on June 1,…
Electric Guitars: Plugged In - Part II
Electric guitar suppliers discuss the 2016 market.
Guitar Accessories: All the Small Things
Guitar and bass accessory suppliers chime in on market trends.
Ernie Ball Introduces "String Theory": A New Artist Web Series
Ernie Ball announced the introduction of a new artist web series, Ernie Ball String Theory, as the cornerstone of its revamped website.
ROUNDTABLE: Electric guitar market
Few instruments have inspired the type of passion as the electric guitar since the instrument’s introduction in the 1930s and subsequent evolution.Jazz, rock, R&B, country, pop, metal –…
Ernie Ball launches Maroon 5 guitarist signature model
Ernie Ball Music Man has launched the Valentine, a guitar designed by James Valentine from Maroon 5, which will be available for pre-order on 1st June.
Plugged In – Part I: Electric Guitar Suppliers Discuss the 2016 Market
Few instruments have inspired the type of passion as the electric guitar since the instrument’s introduction in the 1930s and subsequent evolution.
‘Ernie Ball: The Pursuit of Tone - Mike Ness’
Tune in to AT&T AUDIENCE Network for “Ernie Ball: The Pursuit of Tone ‘Mike Ness’” on Friday, April 22 at 8:00 p.m. PM ET/PT (DIRECTV Ch 239/U-verse Ch…