Theft at Gibson Guitars Custom Division
Local authorities are looking into a robbery that took place last night at the Custom Division of Gibson Guitars located in Nashville. The thieves stole an estimate of ten custom-ordered…
Fishman Awards ESP Guitar to First 35th Anniversary Promo Grand Prize Winner
As an ongoing part of the company’s 35th Anniversary Promotion campaign, Fishman has awarded its first Grand Prize of a Fluence-equipped ESP LTD SN-1000W electric guitar with a tobacco sunburst finish to…
Alvarez Guitars Front & Center in Hologram for the King Soundtrack
Alvarez Guitars is thrilled for its artist, GC Johnson of Acoustic Labs, whose guitar performances feature in the film “Hologram for the King”, starring Tom Hanks. The film was directed…
GTC Sound Innovations Launches REVPAD Wireless Touchpad Technology for Guitars
After a year of extensively developing new algorithms and hardware enhancements, GTC Sound Innovations is pleased to launch the game-changing REVPAD. This patented TouchFX technology, is the first wireless touchpad-controlled,…
Gibson and Harley hook up in Hong Kong promo
Harley-Davidson and Gibson Brands Guitar are teaming up in Hong Kong for a musical collaboration program “Rockin Road” which will run in 2016 and aspire to encourage and nurture local…
Lee Oskar promo encourages guitarist to blow
Barnes and Mullins has launched a new point of sale promotion in association with leading harmonica brand, Lee Oskar with the aim of encouraging more guitarists to play harmonica. The campaign is freely…
660 Guitars Launches Website
660 Guitars announces the launch of their website: www.660guitars.com. The website features full-color imagery and high-definition videos. Special features include a two-and-a-half-minute behind-the-scenes interview with company founders Drew Emory and…
ROUNDTABLE: Electric guitar market
Few instruments have inspired the type of passion as the electric guitar since the instrument’s introduction in the 1930s and subsequent evolution. Jazz, rock, R&B, country, pop, metal – without…
Radial shipping new Jensen pre-amp
Radial Engineering is shipping the Jensen Twin-Servo 500 Series preamplifier. The Twin-Servo is a remake of the 990 preamp and is able to deliver up to 60dB of gain. It…
Ernie Ball launches Maroon 5 guitarist signature model
Ernie Ball Music Man has launched the Valentine, a guitar designed by James Valentine from Maroon 5, which will be available for pre-order on 1st June. “Ernie Ball is such…
Plugged In – Part I: Electric Guitar Suppliers Discuss the 2016 Market
Few instruments have inspired the type of passion as the electric guitar since the instrument’s introduction in the 1930s and subsequent evolution. Jazz, rock, R&B, country, pop, metal – without…
Hofner adds another to Shorty bass range
Following the succes of its black Shorty bass, Hofner has launched a white version. Originally produced in the 1980s, the contemporary HCT release is designed for bassists who frequently travel with their instrument.…