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In the Trenches

On-the-ground perspectives from music retail professionals.

389 Articles
Updated daily
In the Trenches April 16, 2020

Hal Leonard Digital Books Offer Retailers a Way to Sell e-Books

Hal Leonard has announced the release of Hal Leonard Digital Books, a new streaming platform designed to provide musicians of all instruments and skill levels with a fully-interactive, multimedia experience…

Christian Wissmuller
Apr 16, 2020
In the Trenches April 7, 2020

OMG Music Launches Free Mask Initiative for Music Retailers

In an effort to help prevent the spread of COVID-19 and keep MI retailers healthy, OMG Music has launched a free mask initiative. MI stores can email info@henryhellermusic.com to put…

Christian Wissmuller
Apr 7, 2020
In the Trenches April 6, 2020

JodyJazz Announces 'Dealer COVID-19 Direct Sales Advocacy Program

With so many of its retail partners unable to function normally due to the current health crisis, JodyJazz has announced its “Dealer COVID-19 Direct Sales Advocacy Program.” JodyJazz will seek…

Christian Wissmuller
Apr 6, 2020
In the Trenches February 13, 2020

Yamaha Names Piano ‘Dealer of the Year’ Honorees

Yamaha Corporation of America has announced its 2019 piano “Dealer of the Year” awards, which recognize exceptional retailers nationally and in five U.S. regions, as well as for Major and…

Christian Wissmuller
Feb 13, 2020
In the Trenches February 5, 2020

DW Announces The PDP 2020 Dealer Awards

Drum Workshop Inc. (DW) announced its PDP dealers of the year at NAMM 2020. The awards recognized the best dealers for sales, growth and brand champion. Cymbal Fusion, awarded Top Sales, has been providing…

Christian Wissmuller
Feb 5, 2020
In the Trenches January 22, 2020

Hosa Technology Announces Online Dealer Portal

Hosa Technology, Inc. has announced the launch of its online dealer portal. The new dealer portal grants Hosa official resellers, distributors, and contractors the ability to review all pertinent details…

Christian Wissmuller
Jan 22, 2020
In the Trenches January 17, 2020

Hal Leonard: 27-time Dealers' Choice Award Winner

The Hal Leonard team poses with the company's 27th(!) Dealers' Choice Award trophy for "Print Music Publisher of the Year" on Thursday morning in Anaheim.

Christian Wissmuller
Jan 17, 2020
In the Trenches December 4, 2019

36th Annual 50 Dealer/50 State Review & Forecast

2019 Shows Promise for the Coming Years of MI Sales, Boosted by Gibson, Tagima Guitars, and Repairs, Among Other Factors   ALABAMA T Shepard's Discount Music Huntsville Tom Shepard, Owner…

Christian Wissmuller
Dec 4, 2019
In the Trenches December 4, 2019

27th Annual Dealers’ Choice Awards

MMR’s Dealers’ Choice Awards (DCAs) are singular amongst the many end-of-year accolades bestowed upon MI suppliers by both consumer magazines and websites and trade organizations. While we’re lucky here at…

Christian Wissmuller
Dec 4, 2019