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In the Trenches

On-the-ground perspectives from music retail professionals.

389 Articles
Updated daily
In the Trenches January 18, 2019

CHAUVET DJ Wins Sixth Straight Dealers’ Choice Award

CHAUVET DJ has again been named Lighting Line of the Year in the 2018 MMR Dealers’ Choice Awards. This marks the sixth consecutive year that the company has received this honor, which is…

Christian Wissmuller
Jan 18, 2019
In the Trenches December 19, 2018

Veteran UK Retailer Sold

UK site Music Instrument News reports that veteran UK retailer, Dawsons, has been sold to a private equity firm. The site says the firm, which was founded in 1898 and…

Ronnie Dungan
Dec 19, 2018
In the Trenches December 3, 2018

26th Annual Dealers’ Choice Awards

While there are plenty of awards and accolades that organizations or publications hand out to specific instruments, brands, and music-related gear, the DCAs are uniquely significant. Unlike honors determined by…

Christian Wissmuller
Dec 3, 2018
In the Trenches December 3, 2018

A Tale of Two Strangely Similar Retailers

Two iconic American brands have been in the headlines lately, both for the same reason. Guitar (and lots else – we’ll get to that shortly) maker Gibson entered Chapter 11…

Christian Wissmuller
Dec 3, 2018
In the Trenches November 30, 2018

Buffet Crampon USA Hosts School Music Dealer Summit

Buffet Crampon USA hosted their first School Music Dealer Summit Meeting on November 14 and 15 at Buffet Crampon headquarters in Jacksonville, Florida. School music dealers from around the country…

Christian Wissmuller
Nov 30, 2018
In the Trenches November 1, 2018

Dealer Events Launch Xone:96 Mixer

Selected UK Xone dealers will simultaneously stage free in-store events to launch the newly launched Xone:96 DJ Mixer. Those in attendance will be able to enjoy a hands-on experience, guided by members of…

Ronnie Dungan
Nov 1, 2018
In the Trenches September 13, 2018

Vote for 2018 MMR Dealers' Choice Awards now

Voting for the Dealers Choice Awards is now open. Only current subscribers to MMR Magazine are eligible to vote. Voting will close on November 9 at 12:00 pm (PST). Let…

Ronnie Dungan
Sep 13, 2018
In the Trenches August 31, 2018

MI Retailers Working with Nonprofits & Government: A Win- Win

Brick and mortar MI retailers understand all too well the need to dig into their community relationships to fight off the impact of big-box stores who continue to invade their…

Christian Wissmuller
Aug 31, 2018