In the Trenches

On-the-ground perspectives from music retail professionals.

382 Articles
Updated daily
In the Trenches May 29, 2020

Peavey Shares Music Dealer Appreciation on Social Media

As COVID-19 restrictions continue to impact the music retail industry, Peavey Electronics is leveraging their social media presence to “share the love” with music merchants. During these challenging times, thousands…

MMR Staff
May 29, 2020
In the Trenches April 16, 2020

Hal Leonard Digital Books Offer Retailers a Way to Sell e-Books

Hal Leonard has announced the release of Hal Leonard Digital Books, a new streaming platform designed to provide musicians of all instruments and skill levels with a fully-interactive, multimedia experience…

MMR Staff
Apr 16, 2020
In the Trenches April 6, 2020

JodyJazz Announces 'Dealer COVID-19 Direct Sales Advocacy Program

[caption id="attachment_71161" align="alignleft" width="460"] Jody Espina announces the JodyJazz “Dealer COVID-19 Direct Sales Advocacy Program”[/caption] With so many of its retail partners unable to function normally due to the current health…

MMR Staff
Apr 6, 2020
In the Trenches February 13, 2020

Yamaha Names Piano ‘Dealer of the Year’ Honorees

Yamaha Corporation of America has announced its 2019 piano “Dealer of the Year” awards, which recognize exceptional retailers nationally and in five U.S. regions, as well as for Major and…

MMR Staff
Feb 13, 2020
In the Trenches February 5, 2020

DW Announces The PDP 2020 Dealer Awards

Drum Workshop Inc. (DW) announced its PDP dealers of the year at NAMM 2020. The awards recognized the best dealers for sales, growth and brand champion. Cymbal Fusion, awarded Top Sales, has been providing…

MMR Staff
Feb 5, 2020
In the Trenches January 22, 2020

Hosa Technology Announces Online Dealer Portal

Hosa Technology, Inc. has announced the launch of its online dealer portal. The new dealer portal grants Hosa official resellers, distributors, and contractors the ability to review all pertinent details…

MMR Staff
Jan 22, 2020
In the Trenches January 17, 2020

Hal Leonard: 27-time Dealers' Choice Award Winner

The Hal Leonard team poses with the company's 27th(!) Dealers' Choice Award trophy for "Print Music Publisher of the Year" on Thursday morning in Anaheim.

MMR Staff
Jan 17, 2020