Taking Control: Sales of MIDI Controllers and Interfaces
Abstract shot of a DJ using a digital controller It’ll probably come as a surprise to nobody that the majority (93.3 percent) of those who participated in this month’s MMR…
81 Productions Creates Connections With CHAUVET Professional At Space Shop Sessions
Music connects communities! Just about everyone would agree with that in the abstract. All playlists are, after all, filled with songs that have an undeniable power to cross boundaries and…
The Guitar Center Music Foundation Leverages the Reach of Guitar Center Stores and Website to Raise over $500K to Assist Music Programs in Need
Students from Upperman High School in Baxter, TN, holding their new guitars, the result of a grant from the Guitar Center Music Foundation, who drew from Guitar Center’s in-store and…
Unstoppable: Ukulele Sales Soared in 2020 and the Trend Continues
Despite – or, perhaps, because of – the pandemic and related lockdowns et cetera, many dealers and suppliers of fretted instruments (including ukuleles) reported very robust sales in 2020. What…
‘More Guitar Sales Equals More Bag and Case Sales’
Lugging your guitar to lessons, practices, shows, or the studio requires a sturdy and reliable conveyance. While many of those activities listed have been limited or put on indefinite hold…
Audiosales Calls on CHAUVET Professional for Papa Watch Me Fly
Much of the story of a life can be told in music. The songs that lift the spirit in joy and comfort it in sorrow, resonate through the years that…
Zoom North America Achieves Record Sales in 2020
Massimo Barbini, Chief Sales & Marketing Officer, Zoom Corporation, Japan; Dan Gallagher, Senior Vice President Sales, Zoom North America; Scott Goodman, CEO, Zoom North America; Masahiro Iijima, CEO, Zoom Corporation,…
DW Custom Shop Introduces Purble Core Drum Shell Technology
Drum Workshop Inc. (DW) announces the addition of all-new Purple Core™ hybrid drum shells to their expansive line-up of sonically customizable shell options. The shells feature a 3-ply Purpleheart core, combined with a…
Trust: The Holy Grail of Sales
Photo by Savvas Stavrinos from Pexels In an Instant, Trust is Won or Lost More fickle than a Gemini, trust is the unknown, illusive component that can create a customer…
Guitar Center Celebrates the Life of Eddie Van Halen with a New Mural at Flagship Hollywood Store
Guitar Center has unveiled a new mural of Eddie Van Halen on the outside wall of its flagship Hollywood, California store located on the famous Sunset Strip. With January 26,…
NAMM Celebrates and Congratulates The Top 100 Dealers, Honors Stories of Resilience
On Thursday January 21 at Believe in Music week, the industry virtually gathered to celebrate the spirit of the independent music retailer and to applaud their accomplishments, resilience, and commitment to serving…
L-Acoustics Names Dedicated Sales and Application Team to Build Presence in Middle East and India Regions
Rahul Samuel L-Acoustics is pleased to announce the appointment of two regional industry experts to support existing partners and grow the company’s presence in key vertical markets, as well as…